New Product Introduction letter

 A New Product Introduction letter is written by a company to introduce a new product. The introduction of a new product by the company can be either to its staff as an internal update, or to the general public, such as the company’s customers and suppliers. This introduction letter is meant to make the new product known for better marketing.

From:
Production Department / Sales & Promotion Department
Synergy Productions
300 Wellington Street
Springfield, MA 39282
February 10, 2011

To:
All Staff of Synergy Productions
Please Note!

RE: Introduction of New Product

Synergy Productions is pleased to introduce to you a new product which will be released to the market next month.

The Production Department seeks your full cooperation in being familiar with this new product to assist in its successful marketing. Its official launch was on March 30, 2011. The new product details are as follows:

Product Name: Glow 38

Under Brand: Synergy White

Under Category: Health

Description: A health drink that is set to revitalize the energy of the consumer.

Cost: $24.00 per dozen

Contents: Milk, yogurt, cream, sugar

You are welcome to a trial drink at the Sales & Promotions Lobby next Friday. Kindly forward all comments to the Sales & Promotions Department. All future inquiries should be forwarded to the Sales & Promotions Department.

Thank you.
Production Department